Wave Telecom announces cuts to roaming rates
Wave Telecom has announced that from August it will cut its roaming rates by up to 50%. In addition to this Wave is simplifying its roaming rate card from five to three ‘easy to understand’ zones in response to customer feedback. The three zones which cover charges for phone calls, sms and data are: UK & France; EU & USA; Rest of the World.
To mark the launch of the new roaming rates, during the month of August, Wave is offering customers free received calls, wherever they are in the world. Wave is the first Guernsey provider to offer free received calls in all of its roaming destinations across the globe.
Guy Pipon, Deputy Managing Director of Wave Telecom, said: “We have listened to our customers and have completely revised our roaming zones and prices to make roaming easier to understand and in many cases more cost effective. Wave customers can now confidently use their mobile while travelling abroad, having reviewed the charges in advance for the relevant zone and can this Summer take advantage of our special roaming offers.
Keeping roaming charges to a minimum is our absolute priority but we also want to make sure costs don’t come as a surprise to customers and our free ‘data roaming’ text warning service does just that.”
In April 2010 Wave launched a free text warning service, designed to help customers keep their data roaming charges to a minimum when using their mobile phone or handheld device abroad. The free service sends an automatic text message to the customer's mobile as soon as 2MB of data has been used while roaming. The message warns that higher than normal rates apply when abroad, and will point the customer to the Wave call centre for further details.
The new rates come at a time when a recent EU Regulation on roaming charges has facilitated the capping of wholesale pricing (the charges between operators for visiting roamers using their networks), with savings then passed on through the retail pricing. The Channel Islands do not benefit from this rule as it is only applicable for EU countries, however, Wave has worked hard to negotiate reduced rates with a number of its roaming partners and these significant savings are being passed onto customers.
First published on www.ifcfeed.com on 16/07/2010